ABOUT MICHAEL ANDERSEN

NATIONWIDE LEADING SALES AND SALES MANAGEMENT COACH

Michael Andersen, MBA, CPBC

Sales executives face many challenges in their effort to generate predictable sales results, one of the most fundamental being the conflict between their need for reliable processes and systems, and the natural tendency of many salespeople and managers to work by instinct and shoot from the hip.

Creator of the breakthrough system Culture of Sales Solutions™, Michael Andersen helps company leaders stuck with uninspiring revenue move the needle to generate strong, predictable sales results, by using innovative sales manager training combined with an effective sales strategy.

Michael has partnered with executive and sales leadership of hundreds of companies in numerous industries, from Fortune 100 to successful family-run businesses, helping them build their sales departments and transform their go-to-market strategies as well as providing business sales leadership coaching and training and sales process development.

Getting to Know Michael

Getting to Know Michael

Sales executives face many challenges in their effort to generate predictable sales results, one of the most fundamental being the conflict between their need for reliable processes and systems, and the natural tendency of many salespeople and managers to work by instinct and shoot from the hip.

Creator of the breakthrough system Culture of Sales Solutions™, Michael Andersen helps company leaders stuck with uninspiring revenue move the needle to generate strong, predictable sales results.

Michael has partnered with executive and sales leadership of hundreds of companies in numerous industries, from Fortune 100 to successful family-run businesses, helping them build their sales departments and transform their go-to-market strategies as well as providing sales leadership coaching and training and sales process development.

Always an entrepreneur

Michael started his first company in 3rd Grade, and by the time he was in high school was running a successful consulting business. While in college he led the creation of training programs for two computer retailers, including a national chain, and he gained a reputation as a top project management consultant.

While earning his MBA, he founded what became the largest mid-market CRM implementation company in North America, and over his tenure there worked with nearly 3000 client businesses across North America.

Gaining a deep understanding of the challenges facing sales and marketing teams, he identified that the true gold in transforming sales lay not in technology enablement, but in strategy development and sales personnel training and management. He learned that the secret of empowering reliable sales is in training sales managers and allowing individual salespeople to use and even amplify their personal talents while operating within a repeatable, organized framework.

Since selling the company in 2007, Michael has become a go-to resource, providing coaching, consulting, and training to businesses as well as private equity firms seeking top-shelf expertise in sales turnaround.

Michael’s experience includes:

  • direct coaching and leadership development of scores of sales managers and CEOs
  • overhauling companies’ go-to-market strategy
  • developing compensation plans
  • designing and implementing sales systems
  • direct leadership of strategy on sales as large as $150m+
  • organizational restructuring to optimize sales talent deployment
  • extensive candidate screening

Also, having obtained certification in several psychological and evidence-based assessment systems, Michael is equipped to provide essential insights for organizational design, sales manager training, ideal talent selection, and effective team development.

Michael has trained thousands of sales professionals, and as a respected author, university professor, and public speaker, he captivates audiences with his dynamic presentation style.

His groundbreaking book, A Culture of Predictable Sales: One Sales Manager’s Journey (A Novelized How-to Guide for Sales Executives) was released in 2019, outlining the Intentional Sales Management™ system through a combination of story and theory.

As a nationwide leading sales coach and fractional CSO, he is known for his ability to ask the right questions and then integrate unique market positioning with proven best practices.

Michael Andersen’s new book, A Culture of Predictable Sales: One Sales Manager’s Journey, offers an entertaining and insightful overview of key concepts from our Intentional Sales Management™ training system. Written in novel form with easy-to-digest takeaway sections for each chapter, the book illuminates sales management best practices by showing them at play within relatable contexts.

Additionally, we offer a collection of courses and tools, as well as a growing, curated library of free resources all designed to help sales professionals grow and succeed, with practical insights, methods, and best practices they can use immediately to improve their results.

Michael Andersen’s new book, A Culture of Predictable Sales: One Sales Manager’s Journey, offers an entertaining and insightful overview of key concepts from our Intentional Sales Management training system. Written in novel form with easy-to-digest takeaway sections for each chapter, the book illuminates sales management best practices by showing them at play within relatable contexts.

 

Additionally, we offer a collection of courses and tools, as well as a growing, curated library of free resources all designed to help sales professionals grow and succeed, with practical insights, methods, and best practices they can use immediately to improve their results.

Hire Michael to Speak

As an experienced and respected public speaker, Michael captivates audiences with his dynamic presentation style.

Explore Our Solutions

Our services comprise four distinct categories, and we encourage you to explore what each of them entails.

Read Michael’s Latest Post

Visit our Sales Compendium Blog, a library of sales resources and thought leadership.

Hire Michael to Speak

As an experienced and respected public speaker, Michael captivates audiences with his dynamic presentation style.

Explore Our Solutions

Our services comprise four distinct categories, and we encourage you to explore what each of them entails.

Read Michael’s Latest Post

Visit our Sales Compendium Blog, a library of sales resources and thought leadership.